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This is a great article about Gritty from The Ringer, but this bit here really reminded me of Christopher Guest's Mascots:

In 1978, the Philadelphia Phillies introduced the city’s first iconic, fuzzy monster. The first performer to don the green suit full time was a Phillies marketing intern named David Raymond, who continued in that role until 1993. After leaving the suit behind, Raymond opened his own marketing company, Raymond Entertainment, which specializes in the creation and management of sports mascots. Raymond says Gritty came together the way all of his company’s mascots do: a brainstorming session between his designers and the client.

-- Gritty the Meme, Gritty the Messenger, Gritty the Messianic - The Ringer